A legacy of understanding people

Helping people recognize the value in how they are wired.

For decades, Living Advantage has helped individuals, couples, leaders, teams, and organizations replace assumptions with greater understanding.

Discover Your AdvantageOur Philosophy
Kenneth Channell
Where the vision began

Kenneth Channell

The Living Advantage Program was created by Kenneth Channell, a passionate advocate for helping people discover how they are naturally wired to think, communicate, and lead.

Ken believed that many of the struggles individuals and organizations face are not caused by a lack of talent or effort. They begin when people misunderstand how others are designed to operate.

When people understand themselves and understand others, communication improves, conflict fades, and people spend more time doing what they are naturally best at doing.
The philosophy

People are not difficult simply because they are different.

Every person operates from a unique combination of instincts, expectations, and learned behaviors. These patterns shape how we react under stress, communicate, approach work, and build relationships.

Ken believed that everyone has an advantage—a distinctive way they are wired to contribute value. The key is recognizing that advantage and creating environments where it can flourish.

  • Improve communication
  • Reduce conflict and misunderstanding
  • Build stronger, more balanced teams
  • Lead people according to what they need
  • Align strengths with meaningful roles
Bryan Dodge
Continuing the vision

Kenneth Channell and Bryan Dodge

For more than 25 years, Ken and Bryan Dodge worked together to deliver the Living Advantage program across the United States and Canada, helping individuals, companies, and associations gain a better understanding of themselves and the people around them.

Through Dodge Development, Inc. and Bryan Dodge, Your Living Advantage continues that vision—helping people discover their natural strengths and align those strengths with the roles they perform every day.

When people recognize how they are wired, relationships improve, communication becomes clearer, and teams become stronger. Because when people discover their advantage, everyone wins.

Living Advantage today

Understanding for every part of life.

The platform continues to grow while remaining grounded in the same purpose: closing the gap between how people intend to communicate and how others experience them.

Personal Insight

Develop self-awareness, emotional control, confidence, and intentional growth.

Relationships

Help couples, families, and friends better understand communication and support needs.

Career Direction

Explore roles and work environments that align with a person’s natural contribution.

Organizations

Strengthen hiring, placement, leadership, accountability, and team effectiveness.

Dodge Development, Inc.
The organization carrying it forward

About Dodge Development, Inc.

Dodge Development is passionate about helping people and organizations discover their purpose and lead with conviction. Its business consulting and human-behavior approach connects organizational clarity with the people responsible for producing results.

After working directly with Ken for more than 25 years, Bryan and the Dodge Development team continue applying Living Advantage to leadership, careers, business environments, relationships, and personal development.

Learn About Dodge Development
Everyone has an advantage

Discover yours.

Take the first step toward greater clarity, stronger relationships, and more intentional success.

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